Strategies, formats and Trends to succeed on Instagram according to 8 experts. what are the most interesting trends. Formats and strategies for Instagram this 2022. To answer this, we have contacted 8 Digital Marketing specialists. Who will tell us what is new for the new year on this social network and how. We can get […]
14 creative and effective actions to optimize Online Advertising campaigns. Last April we organized the 2nd edition of one of the most important Online Marketing events of the year, PRO Marketing DAY. In it, my colleague Elena Charameli and I had the pleasure of sharing with the attendees 14 creative optimization actions applicable to any […]
How to optimize User Experience to improve SEO. For Google, user experience (UX) is a positioning factor and is increasingly important. Due to this, it is necessary to know how to analyze the behavior that users have on our page, which areas of our website have the best results and which ones we should improve. […]
5 Experts answer 8 questions that every SEO Consultant needs to solve. Web positioning is a very variable discipline and what works on some pages, does not work on others. In addition, there are different ways to work on the SEO of a website to reach the set objective. In this post you will find […]
5 Real Examples and Strategies of successful brands on YouTube. Video is one of the most relevant formats today, so companies must consider it when creating their content planning. But do we know how we can take advantage of platforms like YouTube within our marketing strategy? In the second edition of PRO Marketing DAY , […]
Created in 1987, the Epica Awards hold the title of being the only advertising industry awards judged by the press . More than 200 magazines and websites from around the world are part of the jury for these awards, which each year receives thousands of nominations from more than 70 countries. In the beginning, the […]
Don’t ask for bubbles in a coffee by Victor Campuzano | 26 Oct 2013 | Reflections | 40 Comments It’s been a long time since, euphoric and full of hope, I uttered this phrase in front of people that I really appreciate right now and today, remembering that moment, these words have come back to […]
Yesterday the Effie Worldwide contest rolled out the red carpet to give names. Surnames to the most effective advertising throughout the globe. Therefore, color Yourself into the World” , a work by dentsuMB and Golin PR for Crayola. Was crowned the most effective campaign in the world in the second edition of the Global Best of […]
Would we reciprocate as much in Spain? Hey, I’ve already made up a word, what are we going to do… The truth is that, since I have not been able to read the study, I am not sure if it was referring to twice the number of people who accessed the form or twice as […]
Principle of Reciprocity in Digital Marketing by Victor Campuzano | Apr 11, 2016 | Growth Marketing Online | 32 Comments I present to you the principle of reciprocity and urge you to question it. Do you think it would work in Spain? Do we do tests? Hello conch! Eeeem, because it rhymes, huh? Not because […]
Like it or not, this combination attracts even the least curious minds and, if the story is in audiovisual format, as in the case of ” Cocaine Bear”, the cocktail can be explosive. Therefor, this German feature film. Which will be released in February 2023, is, as its name suggests, about a bear who has […]
